Case Studies

Real builds with real numbers: guests served, outputs delivered, opt-ins captured. Filter by capability or industry.

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Microsoft Paint Photo Studio: Custom Software That Made Paint a Live Event | PivotXP

181

Guests Made Art in Paint

Featured Story

Microsoft Paint Photo Studio: Custom Software That Made Paint a Live Event

Microsoft and the agency Squeak E. Clean Studios asked PivotXP to put the real Microsoft Paint at the center of a one-day live photo experience in Brooklyn. Paint has no API, no plug-ins and no way for another app to drive it, so we wrote the software that did: a native Windows on Arm companion for Surface Pro that opens each guest's portrait in Paint, adds an always-on-top sticker strip, reads the layered file Paint saves, and turns it into an animated video texted to the guest's phone in seconds. 181 guests and 255 deliveries in one day, with every delivery confirmed.

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Microsoft Paint Photo Studio: Custom Software That Made Paint a Live Event

181

Guests Made Art in Paint

Microsoft

Microsoft Paint Photo Studio: Custom Software That Made Paint a Live Event

Microsoft and Squeak E. Clean Studios in Brooklyn: custom Windows on Arm software made the real Microsoft Paint a live photo booth on Surface Pro.

  • Custom Builds
  • Photo + Video

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Spin to Win: Continental Tire x ECNL Sweepstakes Microsite

25,000+

Players per Hour Capacity

Continental Tire · ECNL

Spin to Win: Continental Tire x ECNL Sweepstakes Microsite

Continental Tire x ECNL spin-to-win microsite: server-side prize draws paced over 30 days, 8 security layers, counsel-reviewed rules and an admin dashboard.

  • Sweepstakes + Microsites
  • Custom Builds
  • Registration + RFID

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The Cross Country Scramble: USGA's Coast-to-Coast U.S. Open Simulator Journey

20,000+

Swings to Cross America

USGA · 160over90

The Cross Country Scramble: USGA's Coast-to-Coast U.S. Open Simulator Journey

USGA and 160over90's Cross Country Scramble: every golf simulator swing nationwide moved a shared journey across America toward the U.S. Open.

  • Games + Leaderboards
  • Registration + RFID

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Written in the Stars: WPP's AI-Powered CES Experience

1-of-1

Every Output Unique

WPP · Be The Machine

Written in the Stars: WPP's AI-Powered CES Experience

WPP and Be The Machine at CES: guests entered a date and place, Google AI generated that night sky in WPP's colors, printed on a canvas bag. Each one 1-of-1.

  • AI Experiences
  • Custom Builds
  • Photo + Video

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Calling All Fans: Gymshark Glutey Hotline Pop-Up

414

Sessions Completed

Gymshark · Rose Gold Collective

Calling All Fans: Gymshark Glutey Hotline Pop-Up

Gymshark and Rose Gold Collective in Miami: a phone booth rewired for true-or-false trivia with light cues and an instant prize receipt. 250 winners.

  • Custom Builds
  • Games + Leaderboards

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Step Into the Ring: WWE World at WrestleMania 42

1,050+

Registrations Processed

WWE · Etzel · Snickers

Step Into the Ring: WWE World at WrestleMania 42

WWE World at WrestleMania 42 with Etzel and Snickers: a cinematic robot camera slap moment and a call-the-match commentary booth. 840 custom videos.

  • Photo + Video
  • Registration + RFID
  • Sweepstakes + Microsites

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Connected at Every Touchpoint: Coca-Cola at the Daytona 500

Unified

Registration Ecosystem

Coca-Cola

Connected at Every Touchpoint: Coca-Cola at the Daytona 500

Coca-Cola at the 2025 Daytona 500: one registration across every activation, a photo, boomerang and GIF kiosk, and leaderboards tied to each fan's profile.

  • Registration + RFID
  • Sweepstakes + Microsites
  • Photo + Video

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Stepping Up to the Plate: ACC Baseball Tournament Fan Experience

Mobile

Pre-Registration In Line

ESPN / ACCN

Stepping Up to the Plate: ACC Baseball Tournament Fan Experience

ESPN and ACCN at the 2026 ACC Baseball Tournament: mobile registration in line, a QR-launched trading card kiosk, and age-aware delivery for guests under 13.

  • Photo + Video
  • Registration + RFID
  • Sweepstakes + Microsites

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Seamless by Design: Wheels Up at the Masters

1,000+

Guest Interactions

Wheels Up

Seamless by Design: Wheels Up at the Masters

Wheels Up's private clubhouse at the Masters in Augusta: RFID wristbands and cards, access control, staff text alerts on VIP arrivals, and a live dashboard.

  • Registration + RFID

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Neon Nights: Chevrolet Photo Experience at the New York Auto Show

3,639

Magnets Made

Chevrolet / Jack Morton

Neon Nights: Chevrolet Photo Experience at the New York Auto Show

Chevrolet and Jack Morton at the New York Auto Show: a photo booth that puts the guest's name on a neon sign, removes the background and prints magnets.

  • Photo + Video
  • AI Experiences
  • Registration + RFID

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Game On: Bringing Bracket Energy to Every Shot

111

GIF Outputs

Invesco / 160over90

Game On: Bringing Bracket Energy to Every Shot

Invesco and 160over90 at the NCAA Men's Basketball Tournament: a branded set where fans take a shot as the photo booth captures a GIF, shared by QR or text.

  • Photo + Video
  • Games + Leaderboards

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Lighting Up the Tournament: Discover's LED Fan Experience

2,995

Total Outputs

Discover / rEvolution

Lighting Up the Tournament: Discover's LED Fan Experience

Discover and rEvolution at the 2026 Big Ten Tournaments: an LED room lit in team colors for photos and GIFs, plus a school-vs-school leaderboard.

  • Photo + Video
  • Games + Leaderboards

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Center Stage: ESPN Magazine Photo Experience at the SEC Women's Tournament

1,048

Covers Printed

ESPN

Center Stage: ESPN Magazine Photo Experience at the SEC Women's Tournament

ESPN at the 2026 SEC Women's Basketball Tournament in Greenville, SC: a magazine-cover photo set with three backdrops, printed and digital. 1,048 covers.

  • Photo + Video

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Connected by Design: Ally's Integrated Fan Experience at the ACC Women's Tournament

793

Gameplay Sessions

Ally / ESPN / Etzel

Connected by Design: Ally's Integrated Fan Experience at the ACC Women's Tournament

Ally at the 2026 ACC Women's Tournament with Etzel: one registration card for trophy photos, a sensor Pop-A-Shot leaderboard and ESPN magazine covers.

  • Games + Leaderboards
  • Registration + RFID
  • Photo + Video

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ACC Men's Tournament Fan Experiences

1,308

Photos Captured

ACC / ESPN / Etzel

ACC Men's Tournament Fan Experiences

2026 ACC Men's Basketball Tournament with Etzel: a ServPro net-cutting photo booth, an ESPN trading card kiosk and a T. Rowe Price trivia podium.

  • Photo + Video
  • Custom Builds

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"US Mode" – UScellular Experience at Summerfest

648,112

Buttons Pressed

UScellular / rEvolution

"US Mode" – UScellular Experience at Summerfest

UScellular and rEvolution at Summerfest, Milwaukee: a 15-ft boombox with 40 backlit buttons, a phone-free reflex game on local hardware. 648,112 presses.

  • Custom Builds
  • Games + Leaderboards

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UFC X 2023

5,592

Memories Captured

UFC

UFC X 2023

UFC X in Las Vegas: ten sponsor activations in one footprint, with photo booths, a 360 camera, green screen and on-site prints. 5,592 moments captured.

  • Photo + Video

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Touch to See How Tough Is Tested: Polaris Interactive Display Experience

831,506

Seconds Watched

Polaris

Touch to See How Tough Is Tested: Polaris Interactive Display Experience

Polaris' Touch to See How Tough Is Tested: a custom touchscreen app on an outdoor display, with analytics on every tap. 831,506 seconds of content watched.

  • Custom Builds

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Universal Studios: The Fall Guy: SXSW

342

Total Shares

Universal Studios

Universal Studios: The Fall Guy: SXSW

Universal's The Fall Guy premiere at SXSW 2024: a green-screen booth put guests into the trailer with custom end cards, sent by text or email. 342 shares.

  • Photo + Video

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Revved Up Connections: Coca-Cola's Selfie Station on the NASCAR Circuit

3,488

Left Turns Made

Coca-Cola

Revved Up Connections: Coca-Cola's Selfie Station on the NASCAR Circuit

Coca-Cola's photo booth at NASCAR in Charlotte, Daytona and Phoenix: QR registration in line, custom graphics per track. 1,062 photos and GIFs delivered.

  • Photo + Video
  • Registration + RFID
  • Sweepstakes + Microsites

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Progressive Insurance: Custom Postcards

14,000+

Photos Taken (And Counting)

Progressive Insurance

Progressive Insurance: Custom Postcards

Progressive's multi-city pop-up tour: a photo booth that prints each photo onto a mail-ready postcard. A two-month pilot that grew past 14,000 photos.

  • Photo + Video

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Powering Game Day: USAA at the Army–Navy Football Game

956

Member Families Served

USAA

Powering Game Day: USAA at the Army–Navy Football Game

USAA at the Army–Navy Game in Baltimore: leaderboard games in three zones, a cheer-button tally, four photo kiosks, and Starlink powering it all.

  • Games + Leaderboards
  • Photo + Video
  • Event Internet

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Play to Win: Shaq-A-Licious XL Gummies Game Experience

431

Sneakers Won

Shaq-A-Licious XL Gummies

Play to Win: Shaq-A-Licious XL Gummies Game Experience

Shaq-A-Licious XL Gummies at ComplexCon Las Vegas: Pop-A-Shot with a live leaderboard, automated texts that bring players back, and winner photos.

  • Games + Leaderboards
  • Registration + RFID

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MLS All-Star: Coca-Cola Beats Cleats & Eats

355

Soccer Balls Juggled

Coca-Cola

MLS All-Star: Coca-Cola Beats Cleats & Eats

Coca-Cola at MLS All-Star Fan Central, July 2023: a robot arm camera shot HD slow-motion clips of fans, branded and shared by email or QR code.

  • Photo + Video

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Lights, Camera, Action: The Glam Cam at the Captain America: Brave New World Premiere

204

Shields Swung

Marvel Studios — Captain America: Brave New World

Lights, Camera, Action: The Glam Cam at the Captain America: Brave New World Premiere

Marvel's Captain America: Brave New World premiere in LA: a Glam Cam robot shot 180fps slow-motion hero clips of fans with the shield. 204 videos, 252 fans.

  • Photo + Video

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JBL Partybox Live NYC: Array

1,750

Frames Captured

JBL — Partybox Live

JBL Partybox Live NYC: Array

JBL PartyBox Live in New York: a seven-camera array shot Matrix-style bullet-time clips with the new speaker as the backdrop, delivered by email or QR.

  • Photo + Video

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Lionsgate: IMAGINARY: Chauncey

2,855

Total Shares

Lionsgate — IMAGINARY

Lionsgate: IMAGINARY: Chauncey

Lionsgate's IMAGINARY haunted house: a dry-contact trigger fired the camera at the scare, branded each photo, and shared it by text or email. 2,855 shares.

  • Photo + Video
  • Custom Builds

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Envsn Fest NYC: Foot Locker Headshot Kiosk

902

Beautiful Faces Captured

Foot Locker

Envsn Fest NYC: Foot Locker Headshot Kiosk

Foot Locker at Envsn Fest NYC: a studio-lit headshot booth with automatic touch-ups and branded layouts, emailed instantly. 902 professional headshots.

  • Photo + Video

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Dynamic Leaderboard for Chevrolet at CMA Fest 2024

10,000

Boxes Loaded

Chevrolet — Equinox

Dynamic Leaderboard for Chevrolet at CMA Fest 2024

Chevrolet at CMA Fest 2024 in Nashville: a timed pack-the-Equinox race with iPad timing and a live top-25 leaderboard. Fans loaded 10,000 boxes in four days.

  • Games + Leaderboards
  • Custom Builds

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Disney: WISH

2,320

Videos Created

Disney — WISH

Disney: WISH

Disney's WISH premiere: a color-changing room and 360 camera turned guests into music videos, then moved to the Studio Lot and Downtown Disney. 2,320 videos.

  • Photo + Video
  • Custom Builds

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Chevy Pitch Against The Machine

963

Pitches Thrown

Chevrolet — via Jack Morton

Chevy Pitch Against The Machine

Chevy and Jack Morton's Pitch Against The Machine: a radar gun, 120fps camera and RFID made each pitch a branded slow-mo video in under a minute.

  • Custom Builds
  • Games + Leaderboards
  • Registration + RFID

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Chevy at the 2025 All-Star Game Fan Fest

2,856

Outputs Created

Chevrolet — via Jack Morton

Chevy at the 2025 All-Star Game Fan Fest

Chevy at 2025 MLB All-Star Fan Fest with Jack Morton: RFID wristbands, an LED room, green-screen karaoke, AI baseball cards and Starlink. 2,856 outputs.

  • AI Experiences
  • Photo + Video
  • Registration + RFID

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Can't Cheat Death: Final Destination Interactive Horror Experience

1,273

Times Cheated Death

Final Destination: Bloodlines

Can't Cheat Death: Final Destination Interactive Horror Experience

A multi-city mobile tour for Final Destination: Bloodlines: themed reflex challenges, a digital waiver tied to the scoring engine, and branded photos.

  • Custom Builds
  • Photo + Video
  • Registration + RFID

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Built for Competition: Chevy's Game-Day Challenge at the Army–Navy Football Game

1739

Footballs Thrown

Chevrolet

Built for Competition: Chevy's Game-Day Challenge at the Army–Navy Football Game

Chevy at the Army–Navy Game in Baltimore: two 8×7 ft sensor throwing boards, RFID wristband start, a live Army vs Navy leaderboard, and green-screen photos.

  • Games + Leaderboards
  • Custom Builds
  • Registration + RFID

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"Battle at the Combine" – USAA at NFL Training Camps

2,000

Completed Drills

USAA — via 160/90

"Battle at the Combine" – USAA at NFL Training Camps

USAA and 160over90 at 8 NFL training camps: iPad sign-up, 5 combine drills scored on an offline local server, and live team leaderboards. 2,000 drills.

  • Games + Leaderboards
  • Registration + RFID

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Baird 100 Years Mosaic

5,040

Photo Squares Printed

Baird

Baird 100 Years Mosaic

Baird's centennial: 12 photo booth stations printed 5,040 sticker photos that guests placed on a 20×7 ft mosaic wall, built live under a jumbotron.

  • Photo + Video

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Universal Studios: Argylle

145

Videos Created

Universal Studios — Argylle

Universal Studios: Argylle

Universal Studios' Argylle after-party in New York: a 14-camera array turned each guest into a stop-motion spy scene. 145 branded clips shared on site.

  • Photo + Video

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ABC: The Oscars

6,258

Total Shares

ABC — The Oscars

ABC: The Oscars

ABC's Oscars week in Los Angeles: a robot arm camera gave every guest a broadcast-quality video. 1,189 videos, 6,258 shares, and hour-long lines.

  • Photo + Video

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